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Political Ads
Election: 2021 Governor - Regular General

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All Media Types Broadcast TV Cable TV Facebook Google Radio
All Groups Americas PAC Black Lives Matter PAC Black PAC Black Progressive Action Coalition Building Back Together Democratic National Committee First Principles Future Forward Greater Hampton Roads Black Democrats McAuliffe for Governor - Terry NAACP New Va Majority Opportunity Matters Fund People for the American Way Stars and Stripes Forever Vote.org Youngkin for Governor - Glenn
All Markets Charlottesville Hampton Roads Harrisonburg Richmond Roanoke Virginia Washington

Hampton Roads

Pro-McAuliffe or Anti-Youngkin Details

People for the American Way 		$111,158 Details
McAuliffe for Governor - Terry 		$107,935 Details
Black PAC 		$94,034 Details
Black Lives Matter PAC 		$41,969 Details
NAACP 		$29,356 Details
Black Progressive Action Coalition 		$25,526 Details
Vote.org 		$14,720 Details
Democratic National Committee 		$7,373 Details
Greater Hampton Roads Black Democrats 		$3,500 Details

Pro-Youngkin or Anti-McAuliffe Details

First Principles 		$75,509 Details
Youngkin for Governor - Glenn 		$60,834 Details
Opportunity Matters Fund 		$22,670 Details
Americas PAC 		$6,445 Details
Stars and Stripes Forever 		$4,188 Details

SOURCE: Federal Communications Commission public disclosure files required for candidates and political groups that purchase airtime on broadcast TV, cable TV, and radio, compiled by Kantar Media. Broadcast TV includes the following media markets: Washington D.C., Hampton Roads, Richmond, Roanoke/Lynchburg, Charlottesville, and Harrisonburg. Social media data compiled by Kantar Media and VPAP from Facebook and Google public political ad archives and includes ads targeting audiences in Virginia and/or those ads paid for by the campaigns of Virginia candidates.